“In 2019, we hired Matthias Tesi Baur (MBB-Consulting Group) to investigate and create a sector strategy for Informa markets and partner companies. The consulting task was two-fold: we needed in-depth strategic thinking to develop a global exhibition strategy adapted to local market conditions, as well as a great awareness of intercultural and global team-working.
Tesi’s structured, strategic and positive approach impressed me from the outset. During the project, he worked seamlessly with all business units of Informa Markets around the world to come up with a holistic and global strategy. Tesi’s acute attention to detail and extensive expertise in translating local market conditions into a commercial strategy benefited the project enormously.
While Tesi takes a highly professional approach in all areas of his work, he also has a natural flair for making it fun and enjoyable for everyone involved. This winning combination of professionalism and personality played a big part in the project’s success.
I highly recommend Tesi. He is an extremely professional, business-minded senior exhibition executive with great skills in motivating cross-cultural teams and a refreshing can-do attitude.
“In 2018, we hired Matthias Tesi Baur (MBB-Consulting Group) to run UBM’s Food ingredients Portfolio on an interim basis from May to November 2018. During this time, Informa acquired UBM, which meant Tesi was tasked with managing the portfolio and leading the team during this extremely important period. Tesi actually managed the portfolio some years ago, before he left UBM at the end of 2014.
From the outset, Tesi impressed me by very quickly gaining the respect of all his Informa and UBM colleagues, effectively managing the team, and diving into the details of every aspect of this complex task as if he had never left the company. During this short period, he successfully developed business cases to launch the Food ingredients brand into the US and the African market and designed a roadmap for broader strategic opportunities for the Fi portfolio.
I’d recommend Tesi as an extremely professional, business-minded senior manager. He has great skills in motivating cross-cultural teams and a refreshing can-do attitude".
We hired Matthias Baur in 2015 to support a strategic project reviewing our commercial set-up and global sales activities. The goal was to fine-tune our sales activities using best practice case studies from the exhibition industry. Matthias Baur proved himself to be an extremely skilled and commercially astute exhibition consultant. His insights and global benchmarking regarding how global exhibition organisers strategically orchestrate their sales resources really pushed our strategic review to the next level. Last but not least, we enjoyed Mr. Baur’s open-minded and humorous presentation style – we strongly recommend him as a skilled exhibition consultant with an in-depth and global perspective of the industry.
Tesi worked with us to review our guest event strategy and to create new strategic approaches to promote our exhibition venue in Basel. Throughout our collaboration, Tesi impressed me greatly with his detailed insights into small and large players in the exhibition industry, and his input helped us to define the benefits we can offer potential customers. It is clear that Tesi is completely immersed in the global exhibition industry and possesses an enormous wealth of knowledge in all B2B and event-related topics. I can truly recommend Tesi as a highly professional and deeply experienced exhibition and event consultant.
“Matthias Tesi Baur was hired as a consultant on a range of projects, providing strategic insights and advising on topics, such as digital strategy, tradeshow portfolio management and exhibition pricing. Matthias Baur impressed us on all fronts with his in-depth knowledge of such a wide range of strategic topics spanning the entire global exhibition industry. What’s more, he has excellent attention to detail, and was skilled in adapting global exhibition trends and best practice cases to Messe Frankfurt’s specific situation. Matthias Baur always went the extra mile to provide strategic consultancy and is very focused on quality and results. His open-minded and proactive way of engaging with and advising senior management helps to push strategic thinking and planning to the next level.”
“Matthias Tesi Baur provided training courses for Deutsche Messe in May 2018, focusing on international exhibition sales and marketing strategies. Course participants were senior Deutsche Messe employees from various offices around the globe. Tesi impressed delegates not only with his profound and in-depth knowledge about best-in-class trends and techniques but also with his open and interactive style that made the workshop an enjoyable experience for everybody. We’d like to thank him for providing the courses to Deutsche Messe and are happy to recommend him as a consultant and trainer.”
In 2016, we hired Tesi as a consultant for Expo Georgia. His task was to create a strategy for our company to become more globally focused and to support this strategy with the right company structure – ensuring we were fit to face the challenges of the next decade. Tesi is an extremely experienced consultant – his excellent strategic skills and detailed knowledge about different positions and functions in the exhibition world were crucial to the project. I can recommend Tesi to all global exhibition companies who want to restructure their teams and build a strategy that is focused on efficiency and commercial success.
We asked Tesi to run a workshop for our Management Board and senior team members on the topics of trade show planning, sales and commercial strategy. I was amazed by the in-depth experience and market knowledge he demonstrated on the day. He led the workshop by presenting a detailed benchmark of different approaches to commercial trade show sales and strategy building, and encouraged lively discussion though his open and positive coaching style. Tesi is a true global expert in the trade show industry, and is specialised in different regions and cultures – his insights really pushed us to challenge and expand our strategic thinking in this field.
“Matthias Tesi Baur and I worked together to provide training courses for the global exhibition industry as part of UFI’s “Event Management Degree”. Tesi was in charge of the “International Sales” and “International Marketing” courses, which were held in Germany, China, the Middle East and various other regions. He also became a lecturer at my university, the Cooperative State University in Ravensburg. From the moment we teamed up, he impressed me with his extensive and in-depth industry knowledge. His sessions were always extremely insightful and interactive. He has the unique ability to create a proactive working atmosphere across different cultures and positions. What’s more, he bonds well with senior course participants, enabling them to get the best out of everyone. Tesi is deeply respected as a senior event executive, consultant and trainer in the exhibition industry. Last but by no means least, it’s fun to work with him, which is also important when you want to achieve the best possible results.”
In 2016, Tesi supported our business by running a workshop focused on finding a strategic approach to embedding our service into the German exhibition industry. Tesi’s rich knowledge about the industry, his insight into the internal workflows of exhibition organisers, and their approach to customer groups, exhibitors and visitors was an enormous push for us to shape our product and market strategy. I can recommend Tesi as a truly global B2B expert who always goes the extra mile and is extremely driven to make his work for the client the best possible success.
“We had worked with Matthias Tesi Baur on parts of a UFI-certified Event Management Degree and were delighted to invite him back to deliver more bespoke training programmes for the local exhibition industry. Matthias’ professionalism and high level of expertise in this industry really set him apart. I would highly recommend him to any MICE Bureau looking to give its partners the right tools to take their exhibitions to the next level.”