B2B | Trade Shows |Digital Transformation | Consultancy
Artificial Intelligence (AI) has entered our lives in the last few years in many different ways, although we may not have noticed it. For a while now, our phones are smart enough to recognise where we are and at times even what we do. That can be translated into services and products to plan our activities and sometimes enhance our lifestyle. A good example is a fitness app that sportsmen and women, who are interested in improving their … Read More»
1. Tesi: Kai, 2017 is drawing to a close. This has been your second year as CEO of UFI, the Global Association of the Exhibition Industry. Looking back, what have been the highlights of your time at UFI so far? Kai: Two years, really? It feels like only yesterday – I guess that's because I’m lucky enough to work with an excellent team in a great industry and to benefit from the unique support UFI can draw on from industry leaders around the … Read More»
Two months ago, I interviewed Dr. Heinrich Handel-Mazzetti whose goMed2Med matchmaking tool was due to be used at the UBM show CPhI in Frankfurt. At that time, we agreed to do a second interview once the show was over to review the results and talk about the lessons learnt. I caught up with him last week at the CPHI show itself to do just that. 1.Tesi: Dr. Heinrich Handel-Mazzetti, as you know CPhI is now over. How did it go? Dr. Heinrich … Read More»
1.Tesi: Trevor, most people know you as a specialist in recruiting senior personnel for the exhibition industry and as the founder of the CEO Summit. What were you doing before you founded tfconnect? Trevor: I came into the events business through publishing and through the Audit Bureau of Circulations, which I joined after training as an accountant. My first contact with the exhibition industry was actually when I developed an exhibition … Read More»
For the first time, on October 3rd 2017, UFI held the EMD ceremony in Qatar honouring the successful participants of the management degree program. Co-organised by UFI, the Qatar Tourist Authority and Prof. Beier the management degree program was a great success and ideal start of this format in Middle East. The participants learned about the latest standards in show planning, show strategy and project management. Matthias Tesi Baur conducted … Read More»
Matchmaking is a buzzword in the exhibition industry. More and more Start-ups are developing solutions to better fulfil their mission of bringing exhibition participants together digitally. The market of industry matchmaking service providers can be confusing and new players are entering the market nearly every month. This is reason enough for us to pick one such service and ‘grill’ the owner of that matchmaking solution by digging deep to see … Read More»
From a German city to the global stage, Messe Frankfurt is a prominent player around the world offering a world-class venue in Frankfurt Messe Frankfurt is the biggest exhibition organiser with its own venue in the heart of Europe. The city’s long love affair with exhibitions dates back to the Middle Ages. In 1240, several Frankfurters travelled to the Italian town of Ascoli to ask Emperor Friedrich II to grant their beloved city the right … Read More»
1. Tesi: Simon, you were CEO of UBM EMEA and you’re about to start your new role as CEO of Comexposium. Tell me a little bit about how you started out and how you found your way into the exhibition industry? Simon: I never planned to have a career in the exhibition world; I just sort of stumbled into it by chance. My first job in the industry was working in a trade association selling memberships. I had recently moved back to the UK from … Read More»
Back in April this year, I created a report for Outsell Inc, trying to understand how we can wake up the exhibition industry’s ‘sleeping beauty’ – in other words, master the digital transformation era. As you well know, digital isn’t new to the sector. Topics such as “virtual trade show” or “virtual reality” made their way onto our strategy meeting agendas with great promise yet many of them left these very same agendas without making much of a … Read More»
Around five years ago I was involved in a discussion about whether a conference focused on the “Internet of Things” (IoT) would make sense and who the main delegates, speakers and sponsors for such a conference would be. The topic was so new that at that time even some friends from the big telecoms had never heard about that “strange trend” called IoT. Whilst the possibilities of IoT are fascinating it can also be strange to imagine what life … Read More»
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