B2B | Trade Shows |Digital Transformation | Consultancy
Trade wars are poison for our industry. I think this is a statement the majority would support. Exhibitions rely on free-trade, on a non-political platform for open discussion, on building relationships with customers, suppliers, partners and even competitors. The opportunity to trade without the constraints of suffocating red-tape, to conduct business in foreign regions without complex bureaucracy and to have the opportunity of forging … Read More»
In 2010, while working within the exhibition industry, Angela Herberholz stumbled upon the world of commercial mediation and since then has obtained her international commercial mediation accreditation (CIArb) and founded the Young Mediators Initiative (YMI). I chatted to Angela about mediation and how this may be useful within our industry. Tesi Baur: Please explain what B2B mediation is and what role it plays. Angela Herberholz: … Read More»
Enrico Gallorini, CEO of GRS Research & Strategy takes time out of his busy travel schedule and rubbing shoulders with the likes of Larry Sanger (Co-Founder, Wikipedia) and Brock Pierce (CEO, Bitcoin Foundation) to chat to us about Blockchain Technology. Tesi Baur: Please explain what Blockchain technology is. Enrico Gallorini: Blockchain is not a ‘disruptive’ technology, which can attack a traditional business model with a … Read More»
Tesi Baur: How was ExpoPlatform born? Tanya Pinchuk: Before starting ExpoPlatform I used to work at the largest Exhibition Centre in the Ukraine. I joined as Marketing Manager after finishing my Masters Degree in Finance. Several years later I was promoted to head of Marketing. At some point I noticed that there were relatively few stand contractors advertising at the venue. I saw this as an opportunity to start a new business area … Read More»
The Digital Event Service Suppliers Who’s Who - DESS-WW Finding the ideal suppliers for an event is not always easy, it can be time consuming and even a little frustrating at times, specifically when hosting events out of your home country where suppliers may not be all that familiar. Determined to assist industry colleagues with the task of sourcing and contracting suppliers, MBB-Consulting Group has worked hard on creating an online … Read More»
Tesi Baur: Ahmed AlObaidli, as Director of Exhibitions at Qatar Tourism Authority (QTA), you must have a busy working life. Could you tell us a bit about yourself and what you get up to on a daily basis? Ahmed AlObaidli: As Director of Exhibitions at QTA, I am responsible for leading QTA’s team of specialists to grow and diversify Qatar’s business events sector – this is part of our overall strategy to increase the number of business … Read More»
With the trade show industry being a “peoples” industry, where networking and one-on-one interaction and communication are key components of the business, what impact will Artificial Intelligence have on our industry, how can we utilise AI for our benefit and still ensure the sustainability and longevity of the profession. The topic of AI is fast becoming more widely spoken, with interests in how this will influence the future. MBB-Media with … Read More»
What you've always wanted to know about the GDPR but were afraid to ask. Here's what every event organiser should know about the GDPR The European Union General Data Protection Regulation (GDPR) is the most important change in data privacy regulation in 20 years. It aims to protect all EU citizens from privacy and data breaches in an increasingly data-driven world that is vastly different to the time when the 1995 directive was established. … Read More»
The Digital Innovation Committee of UFI recently changed their name from ICT to Digital Innovation. As I have the pleasure and honour to be the chairman of this group I think it is time to feature the group in an article. The goal and mission of the D.I Committee is to push digital ideas and concepts in our industry forward that will help our target groups of exhibitors and visitors get more out of the shows they are participating in. We strive … Read More»
Artificial Intelligence (AI) has entered our lives in the last few years in many different ways, although we may not have noticed it. For a while now, our phones are smart enough to recognise where we are and at times even what we do. That can be translated into services and products to plan our activities and sometimes enhance our lifestyle. A good example is a fitness app that sportsmen and women, who are interested in improving their … Read More»
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