We are delighted to announce that former UFI managing director Paul Woodward has joined the MBB-Consulting Partner Group. He brings with him over 35 years of exhibition industry experience, including more than 20 years as a consultant and advisor. The Partner Group was formed in late 2021 by the MBB-Consulting Group and among its founder partners include Matthias Tesi Baur (MBB), Chris Meyer (Chris Meyer Global), Tony Calanca (Calanca & … Read More»

Is the events industry being held back by underperformance? According to Matthias ‘Tesi’ Baur, one of the founding members of the recently formed MBB-Consulting Partner Group, yes it is and now more than ever. Baur said “Our mission is to help event businesses improve their commercial performance by tapping into the extensive international experience of our team who’ve all been there, seen it and done it.” Baur went onto say “It is this unique … Read More»

  How to prepare for changing trade show formats Discussions about the future change in trade show formats have been taking place for years. But it has never been clear when this change would happen…until now. The time for change is here! Shows such as Cebit, Baselworld and IAA have shown that there is growing customer appetite for new formats. These examples are also proof that when audiences demand a new show format, change can … Read More»

Over the last year, Artificial Intelligence (AI) has become an increasingly hot topic in the trade show industry. As a result, MBB-Consulting Group has carried out research and held a senior round table in London to delve deeper into this subject. In the last months, one thing has become clear – AI is not just a buzzword, it’s a new form of technology with the power to transform our business model. But what would a concrete function of AI … Read More»

I’ve known David Audrain, Executive Director of SISO, for many years now. We’ve often met at industry events to debate the future of the exhibition sector. David’s background and experience have given him a great insight into the international exhibition world – spanning borders, continents and cultures. This makes him the perfect person to interview about the future of our business in these uncertain times of economic and environmental change. I … Read More»

It’s already been a little over a year since the Informa management team first walked through the doors at UBM to kick start talks about how to merge these two major players into the new industry giant known as Informa Markets. I had the pleasure and privilege of working as a consultant at the UBM Amsterdam office during this exciting period. I was managing the Food Ingredients portfolio at the time and working together with Informa to discover … Read More»

The exhibition industry is unique because it doesn’t just serve one sector but many very different sectors. This brings benefits but also challenges, as show organisers have to tailor their team set-up to the specific show and industry they are serving at any given time. It can also make cross-departmental exchange of marketing and sales techniques harder than for other industries. For example, in the finance industry, product portfolios can be … Read More»

Interview with Nick de Bois Former Chief of Staff to Dominic Raab, MP for Enfield North (2010-2015), founder of Rapiergroup, and author of Confessions of a Recovering MP Over recent years, I’ve had the pleasure of meeting Nick de Bois on a couple of occasions at industry events and in London. Nick is former Chief of Staff to Dominic Raab, MP for Enfield North 2010-2015, founder of Rapiergroup, and author of Confessions of a Recovering … Read More»